Nerby’s project is centered around interacting with a celebrity on Twitter, specifically Rihanna. It’s definitely eye-catching, though I’d be curious to see how these concepts would apply to other uses for Twitter, such as journalism and real-time conversations around events.
The concept’s look teases one possible revenue stream for Twitter: premium pages for celebrities and brands with customized features for their respective verticals. It’d certainly go against their multi-platform unification strategy, but if the extra features increased engagement, it’d be worth the money for accounts with sizable followings.
This Article is by: Josh Ong [The Next Web]
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