A new iteration of the internet is being worked on and this will have massive implications for society. Marketing, communications, and branding professionals will face new challenges but also new opportunities. This new era of the metaverse will unleash amazing creativity and open up new frontiers and horizons for brands and businesses. Now the question is, how are you getting ready?
The “metaverse” is a convergence of our physical and digital lives that is being brought on by advancements in internet connectivity, AR/VR, and blockchain.
The metaverse broadly refers to the idea of a shared virtual platform that people can access through different devices and where they can move through digital environments.
Cambria will include capabilities that currently aren’t possible on other VR headsets. New sensors in the device will allow your virtual avatar to maintain eye contact and reflect your facial expressions.
The Metaverse is an expansive network of persistent, real-time rendered 3D worlds and simulations that support continuity of identity, objects, history, payments, and entitlements, and can be experienced synchronously by an effectively unlimited number of users, each with an individual sense of presence
Facebook announced at its company’s Connect event that its new name will be Meta. A company that builds technology to connect.
People have new needs. Everyday 15% of search queries seen on Google are the ones not seen before, they reflect more time spent at home, e.g. milk delivery grew 800% globally at the start of the pandemic.
Bloggers from all over the world try to improve their writing skills and articles’ visibility every day. Trends come and go, but one thing is sure: content is the king, and it will forever be like that.
It appears that this latest feature is YouTube’s take on TikTok’s popular “For You” page, which uses a recommendation system to display suggested videos personalized for each user.
WhatsApp is one of the most used chat apps across the world with more than 2 billion monthly active users, and Facebook owns it. Till now, the social network hasn’t pushed too many ‘Facebook‘ features on this app.